Great Plains Foundation Launches Art That Protects

Posted onAuthorChris Owen

Great Plains, the tourism conservation organization founded by National Geographic filmmaker-explorers Dereck and Beverly Joubert, is delighted to reveal Art that Protects, a selection of Beverly Joubert Fine Art Prints for purchase, with proceeds supporting the Big Cats Initiative. 
 
“When Beverly and I were born, there were an estimated 450,000 lions. Today, that number has dropped to less than 16,000. But we have seen firsthand that recovery is possible. We know how to preserve, rescue, and recover these species, and we can do it with your support,” says Dereck Joubert, CEO of Great Plains

Concern for the future of Big Cats
Lions once roamed in vast numbers, and leopards, cheetahs, jaguars, tigers, and pumas thrived in wild landscapes. Collectively, they have lost approximately 95% of their historic habitat. As apex predators, big cats are an integral part of our planet’s ecology; they balance ecosystems and regulate healthy habitats. But their presence is fading. Across the world, big cats face imminent local extinctions — pushed to the edge by habitat loss, the illegal wildlife trade, and conflicts with humans.
 
Because of this, the Great Plains Foundation works constantly to create hope through wildlife conservation, and by raising awareness and support through the Big Cats Initiative fundraiser.
 
For a limited time, Beverly Joubert is offering a selection of six breathtaking prints from her Beverly Joubert Fine Art collection to support the Big Cats Initiative (BCI) — a program that has protected these species for over a decade. 100% of the profits from each piece will go directly to conservation efforts that restore habitats, prevent wildlife crime, and advance human-wildlife coexistence. These images represent some of her favorite pieces that represent endangered and threatened cats.
 
This is a commitment to a future where big cats still prowl through grasslands, jungles, and mountains — their natural habitats, and remain an iconic symbol of each region’s natural heritage.

Fine Art Wildlife Prints by Beverly Joubert
The ultimate gift for art and animal lovers alike, Great Plains co-founder Beverly Joubert is proud to present her collection of fine art wildlife photographic prints. Wildlife lovers around the world are now able to showcase the spirit of Africa on their walls, with the prints taken on Joubert’s conservation adventures across sub-Saharan Africa, many within Great Plains camps in Botswana, Kenya and Zimbabwe.

Art aficionados can choose from a collection of striking images of big cats in their natural habitats, being briefly transported to the wilderness. The collection includes glowing scenes, featuring ‘On the Move,’ ‘Auras of Gold’  and ‘Dusk Patrol’. Those who prefer the black and white style can opt for the attention-catching ‘Legadema Portrait’, ‘In Waiting’ or ‘Spotted Embrace’.

The internationally acclaimed Beverly Joubert is an award-winning filmmaker, photographer, wildlife conservationist and National Geographic Explorer-at-Large with over 40 films co-produced with her husband Dereck Joubert and 12 published books as co-author with Dereck. She is one of the passionate co-founders of Great Plains, a unique conservation tourism company built around bespoke, caring, meaningful and considerate values.
 
Beverly and Dereck Joubert have been recognized internationally for the raw authenticity of their work with accolades including The World Ecology Award, a Peabody Award, 22 Emmy nominations, and 8 Emmy Awards as well as the Presidential Order of Merit in Botswana. In addition to the international recognition for their work, their greatest rewards have also come in being in the field, saving, protecting and documenting the wildlife they are so passionate about, and the wilderness that has become their home.
 
Each print of the Art That Protects Collection is an exclusive edition of this size and price, limited to 25 prints per art piece, available until 30th April 2025. Shipping costs are included in the price of the print.


About Great Plains Foundation
Great Plains Foundation is conserving and expanding natural habitats in Africa through innovative conservation initiatives with a long-term commitment to the environment, wildlife and local communities. The charity builds on its conservation-tourism parent company Great Plains’ success to identify and implement programs that address the nexus between people, land, and wildlife. Through these three critical elements, Great Plains Foundation’s initiatives and partnerships have a lasting impact on Africa’s iconic wildlife and wildernesses.