The Collectively Intelligent Vision Continues At Holland America Line

We have been following along on a cruise line story that caught our attention several years ago. Holland America President Orlando Ashford, then new to Holland America Line had taken into account the line’s history, where it had been and where it Read More …

Oprah Might Deliver Next Step In Cruise Travel Evolution

Part of preparing a 7-day Alaska sailing with Holland America Line includes activities common to any travel. I’ll fly 6 hours non-stop from Orlando to Seattle so long-flight protocols will apply. Going from hot and humid Florida summer to the Read More …

Holland America Culinary Evolution Continues Thoughtful Focus

Associating Holland America Line with the past is natural; the line’s origin dates back to 1873.  Identifying the line with Alaska makes sense; no other cruise line sails there as much. Commonly paired with mature cruise travelers, a collectively intelligent wind of change has opened the Holland Read More …

Think You Know Alaska? Think Again: A New Alaska Dream Begins

In Holland America Oprah Partnership A Perfect Match, we jumped back a bit in the evolution of Holland America Line.  The focus in that post: the dynamic back story of a big ship cruise line figuring out how to operate as a far smaller Read More …

Holland America Christening Highlights Broader Focus

One by one they added new features, re-designed existing ones and went about the business of reinventing themselves.  It was more than the occasional effort cruise lines make to update their offerings and stay relevant. There was new energy at Holland America Read More …