Cunard is thrilled to unveil the exciting retail experience awaiting guests on their highly anticipated new ship, Queen Anne. Launching in just three months, upscale travelers can expect a unique collection of 115 well-known brands, including luxury watchmakers Bremont and the beauty division of Chanel. 27 of these brands, like Hugo Boss and Garrard (the UK’s first crown jeweler!). These are new partners for Cunard, making Queen Anne a haven for exploring a diverse range of products. In collaboration with Walpole, the official sector body for British luxury, Queen Anne promises to redefine onboard shopping, offering a truly elevated and curated retail experience unlike any at sea.

The ship’s redefined retail spaces, expertly designed by Sybille de Margerie, will feature meandering pathways to inspire exploration and intrigue, enabling guests to intuitively weave through areas, with seamless connections leading shoppers from one category to another. Cunard Image

The on-board experience

From light-filled boutiques with stunning sea views housing covetable jewelry, clothing, accessories, and gifts to carefully curated collections of pre-loved accessories from designer names for a sample of sustainable indulgence, Queen Anne will boast several feature spaces designed to bring products to life in up-close experiences.

• Grand Lobby Boutiques:
  • First-ever Garrard fine jewelry boutique at sea
  • Queen Anne’s Cabinet of Curiosities
  • Experience Lounge
• Queen Anne’s Cabinet of Curiosities:
  • 38 display cases showcasing curated luxury treasures
  • 360-degree display of collectibles, jewelry, fashion, and art
  • Never-before-seen treasures from Cunard’s archives
• Experience Lounge:
  • Blends retail with food and drink for unique events
• Dedicated Shopping Host:
  • Offers in-depth knowledge of brands and products
• Personalization Desk:
  • Provides engraving, embossing, and other personalization services

Queen Anne

Throughout her maiden season, Queen Anne will sail from Southampton on itineraries to the Mediterranean, Scandinavia, the Canary Islands, and the Norwegian Fjords, visiting more than 60 unique destinations in 16 countries – taking in several of Europe’s most enchanting ancient cities.

Katie McAlister, President of Cunard, said: “Luxury ocean travel is all about escapism and being immersed in a world full of unique and enriching experiences. It’s a philosophy we are passionate about bringing to life with our new ship Queen Anne, which is why we are all so excited about her elevated retail offering. Nowhere else will travelers be able to find such a beautifully curated collection of luxury brands at sea or learn about heritage brands in such an engaging way as with Queen Anne’s Cabinet of Curiosities.”

Cunard is a luxury British cruise line, renowned for creating unforgettable experiences around the world. Cunard has been a leading operator of passenger ships on the North Atlantic, since 1840, celebrating an incredible 183 years of operation. A pioneer in transatlantic journeys for generations, Cunard is world class. The Cunard experience is built on fine dining, hand-selected entertainment and outstanding service. From five-star restaurants and in-suite dining to inspiring guest speakers, the library and film screenings, every detail has been meticulously crafted to make the experience unforgettable. Destinations include Europe, the Caribbean, the Far East, Alaska and Australia.

There are currently three Cunard ships, Queen Mary 2, Queen Elizabeth and Queen Victoria and a fourth ship, Queen Anne, will enter service in 2024. This investment is part of the company’s ambitious plans for the future of Cunard globally and will be the first time since 1999 that Cunard will have four ships in simultaneous service. Cunard is based at Carnival House in Southampton and has been owned since 1998 by Carnival Corporation & plc. www.cunard.com (NYSE/LSE: CCL; NYSE:CUK).  

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