New Adventure: Northern Norway and Sweden

Up Norway, Scandinavia’s premier curator of sustainable luxury travel, unveils its latest summer journey through Northern Norway, a 10-day coolcation crafted for those who crave adventure, cultural immersion, culinary surprises, and a deep connection to nature. This journey taps into Read More …

Best Places to See the Northern Lights in 2025

The aurora borealis, or Northern Lights, continues to be a top travel draw, and 2025 is predicted to be an exceptional year for viewing due to peak solar activity. This natural phenomenon, dependent on the sun’s 11-year cycle, will offer Read More …

Up Norway Train Journeys Across Scandinavia

Up Norway, Scandinavia’s premier sustainable luxury travel curator, unveils its top recommendations for romantic train journeys. The unforgettable escapes were designed for honeymooners, couples in love, solo travelers indulging in self-romance, or families embracing quality time together to experience the Read More …

Up Norway Celebrates UNESCO Recognition

Up Norway, Scandinavia’s premier curator of sustainable luxury travel, invites travelers to experience Norway’s newly UNESCO-recognized ‘seterkultur’ (summer farm culture), a living heritage that honors the sustainable mountain farming practices, deep-rooted traditions, and artisanal craftsmanship that have shaped Norwegian identity Read More …

PhotoStorybook: Viking Sky Culinary Delights

Sailing with Viking Ocean Cruises, we returned to Viking Sky, a ship we had enjoyed when first launched several years ago. At the time, Viking Sky was one of the first three ships in the Viking Ocean Cruises fleet. As Read More …

Up Norway Partners with InRetreat to Launch Wellness Retreats

Up Norway, the leading curator of sustainable luxury travel experiences in Scandinavia, has launched a new partnership with InRetreat, a Norwegian wellness brand known for its transformative yoga and mindfulness experiences. Together, they will offer an exclusive series of guided Read More …

New Tour Exploring Norway’s Western Fjords

Discover the stunning beauty and cultural richness of Norway’s Western Fjords on a NEW 9-day curated adventure. As travelers increasingly seek destinations that offer pristine landscapes and cultural authenticity, this tour immerses guests in the heart of Norway’s most iconic Read More …

Day By Day: Our Viking British Isles Experience

Revisiting Viking Sky First Impressions Coming back to any cruise line speaks volumes to how well travelers were satisfied on a previous visit.  Big ship cruise lines have robust past guest programs that aim to reward loyalty. With those, benefits Read More …

Sailing Viking: The Magical Ship Swap

Sailing with Viking River Cruises brings their culturally curious travelers to interesting places around the world on carefully curated tours.  On themed voyages, we have traced the steps of master artists on Viking’s Portraits of Southern France itinerary, traveled through Read More …