Visitors To Puerto Rico Are Happy
Discover Puerto Rico announced recent study findings saying 98 percent of visitors were satisfied with their experience on the island, with 95 percent estimating they will return in the future. Fewer than 15 percent experienced concerns during their stay.
“With such high satisfaction and desire to return among recent visitors, this group of travelers offers an important opportunity for the island. They are the ‘low-hanging fruit’ with a higher likelihood of conversion,” said Erin Francis-Cummings, Chief Executive Officer of Destination Analysts, which conducted the study with Gaither International.
Last year, Puerto registered its best year in the history of the tourism industry. Visitor spending totaled $5.7 billion, rental taxes $116 million, and 91,500 jobs were tallied in the recreation and lodging sectors.